Natali Dehs
Junior Creative/Senior Art Director
UI UX designer
Email:
Address:
Hamburg, Germany
Languages:
English, German, Serbian
Academic Background
Art Academy
Master’s Degree in Graphic Communication
Educator in Fine Arts
About Me
Natali Dehs is a Senior Art Director and UX/UI designer based in Hamburg, Germany. Creating the future of digital expression through precision, personality and purposeful creativity. For more than 15 years, she has partnered with industry-leading brands including Samsung, BMW, Hyundai, Nickelodeon, Comedy Central, E.ON, and PwC ... Transforming complex product challenges into intuitive user journeys and visually magnetic brand systems. Her work spans from product ecosystems and scalable design systems to expressive digital identities for brands that want to be remembered. With a sharp strategic mindset and an instinct for beautiful detail, she builds design experiences that move emotionally and commercially.
Curiosity drives her. Design defines her. Innovation keeps her evolving.
Work Experience
June 2015 – June 2016
full time employment
2012 – June 2016
freelance based
2010 – 2012
full time employment
FerProject Marketing Agency – Croatia
Art Director – Lead UI / UX Designer
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Developed digital branding concepts across multiple industries including Tourism, Healthcare, Yachting, Automotive, Food, and Hospitality.
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Created wireframes and user flows to optimize product experiences.
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Responsible for UX and UI design, brand development, and creative leadership (Art Direction) for websites and apps.
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Designed innovative and user-friendly digital experiences to strengthen brand presence and enhance customer engagement.
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Schneider Electric – France
Lead Visual Designer
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Produced high-end visual materials for scientific research, publications, and presentations.
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Designed UX/UI for the Schneider Electric internal newsroom platform.
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Uscreen – Software Company, USA
Art Director / UX & UI Designer
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Developed the UX and UI for the complete redesign of the Uscreen website, a leading video-streaming software company.
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Enhanced user experience, improved the visual design system, and implemented a modern, responsive interface to increase engagement and usability.
Shift.agency GmbH – Hamburg
Art Director
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Designed UX/UI for web and mobile platforms for clients such as Union Investment, Hyundai Newsroom, PwC, Commerzbank, and BMW campaigns.
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Created digital magazines on topics including sustainability and start-up financing.
Viacom GmbH – Berlin
Lead Visual Designer
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UX/UI design for South Park and Nickelodeon mobile apps.
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Developed navigation concepts and interactive designs.
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Designed and optimized responsive web experiences.
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TLGG – Torben, Lucie und die gelbe Gefahr – Berlin
Lead Visual Designer
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UX/UI design for global BMW campaigns.
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Developed social media content and concepts for BMW.
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akiamo GmbH – Berlin
Art Director – Product Designer
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Created corporate branding for start-ups.
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Developed wireframes and user flows.
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Designed UX for web, newsletters, and digital assets.
Satuzried Digital Design Agency – Serbia
Junior Designer
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Developed innovative design concepts with focus on UX/UI.
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Designed interactive and visual interfaces.
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Created wireframes and user flows for digital products.